Svsaree is an online ethnic wear marketplace created for Siddhi Vinayak, a respected name in the textile market for over two decades. With the goal of transitioning from offline to online sales, we designed and developed an e-commerce platform that merges tradition with modern design.

The website features a wide range of Indian ethnic wear, including Kanchipuram sarees, kaftans, and festive outfits, all displayed with high-quality visuals and organized into accessible categories. We focused on creating a seamless shopping experience that guides users through product discovery, checkout, and promotions, such as “Buy 2 Get 1 Free,” enhancing user engagement and driving sales.

The project involved designing banner graphics, content creation, and a fully responsive layout compatible across devices, ensuring that customers have an enjoyable experience whether they shop on mobile or desktop. Since launching, Svsaree has seen an increase in online traffic and sales by over 30%, demonstrating the power of an intuitive design and well-executed digital strategy for a traditional brand entering the digital space.